Topics
Penetration pricing
Setting lower prices to achieve a higher market share.
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Marketing Mix: Price (Revision Presentation)
Study Presentations
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Pricing - factors to consider when setting price
Study Notes
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Pricing Strategies and Tactics - Introduction
Study Notes
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Penetration Pricing
Study Notes
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Pricing Strategies (GCSE)
Study Notes
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Pricing Strategies: Penetration Pricing
Topic Videos
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Pricing Decisions
Quizzes & Activities