Topics
Product portfolio
The collection of products and brand owned and opererated by a firm.
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Boston Matrix (Product Portfolio Model)
Study Notes
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Christmas cheer for gin distillers
17th December 2016
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Marketing Mix: Product (Revision Presentation)
Study Presentations
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Product Groups
Study Notes
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Boston Matrix Revision Quiz
Quizzes & Activities
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Ansoff Matrix
Study Notes
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New Leadership at GSK Means Changes to the Product Portfolio
26th July 2017
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Alphabet Ditches a (Robot) Dog from its Business Portfolio
21st March 2016
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Product Life Cycle - iPod Declines from Table to Shelf
20th August 2015
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Brand Portfolios - Who are VF Corp?
17th August 2015
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Corporate Change at Google – as Simple as ABC
11th August 2015
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Apple - Perfect timing for teaching so many things...
10th September 2014